What is the maximum duration allowed for a Public Service Announcement (PSA)?

The maximum duration allowed for a Public Service Announcement (PSA) is set at 30 seconds. This time frame is effectively designed to ensure that the message is concise and engaging, catering to the audience's attention span. A PSA is intended to communicate important information quickly and clearly, thus 30 seconds is often seen as an optimal length that allows for a brief yet impactful delivery of essential content. Staying within this limit encourages creativity in how the message is framed, ensuring that it is both memorable and actionable for viewers. Longer durations may risk losing the audience’s interest, while shorter ones might not provide enough time to convey the necessary information clearly.